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The Club (X360) Review

The Club

From the creators of great titles such as Geometry Wars and the project Gotham racing series comes a new style of shooter: The Club. Bizarre Creations has been pretty well known to make impact games, ones that push the barrier and that bring something new to the table; The Club is a great example of their work. The title shows off a new concept of shooters and does it pretty well. With its Crackdown like feel and racing game roots, the game should sit well with hardcore gamers and those just looking for a good time. Suit up and welcome to the club.

Visuals – 8/10

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Universe at War (X360) Review

Universe At War Review

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Bungie and MS heading to Splitsville

As it was rumored earlier this week, Microsoft has now announced that it will be parting ways with Bungie, at least in terms of being a division of the corporation. Microsoft will still continue to publish and work with Bungie on other Halo-related projects.

Quote:
“Our collaboration with Bungie has resulted in ‘Halo’ becoming an enduring mainstream hit,” said Shane Kim, corporate vice president of Microsoft Game Studios. “While we are supporting Bungie’s desire to return to its independent roots, we will continue to invest in our ‘Halo’ entertainment property with Bungie and other partners, such as Peter Jackson, on a new interactive series set in the ‘Halo’ universe. We look forward to great success with Bungie as our long-term relationship continues to evolve through ‘Halo’-related titles and new IP created by Bungie.”

LINK

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Halo 3 - coming to everywhere near you!

Today, the folks at Xbox Family (xboxfamily.com) published an intercepted e-mail from Microsoft that includes the various ways that the company will be marketing Halo 3 to the public in the coming months. It looks like come August, you won't be able to turn your head without seeing something Halo-related!

Mountain Dew – Game Fuel

  • The promotions team is partnering with Mountain Dew to create a new Dew drink called Game Fuel inspired by Halo 3
  • Game Fuel is a customized, limited-time “Halo 3-themed” Dew beverages that contains 30% more caffeine and a citrus cherry twist
  • Game Fuel will come in 20-ounce bottles, two-liter bottles and 12-packs of 12-ounce cans (~40M) and distributed nationwide at ~150K outlets
  • Additional support includes TV and online advertising, street teams, and press distribution of the drink

7-11 Program

  • Halo 3 will be featured on Slurpees with 3 collectible linticular cups
  • Dew will be creating special aluminum bottles of Game Fuel for distribution at 7-11
  • Halo 3 will also be included on Doritos packs at 7-11 with a sweepstakes to be a voice actor in Halo Wars

Pontiac

  • The team is also working with Pontiac who will be promoting Halo 3 along with their new high
  • performance Pontiac G6 launch
  • Pontiac will create events just prior to launch
  • We will be partnering for a chance to win a Limited Edition Halo 3 G6 car
  • Additional support includes TV advertising

Burger King

  • We are also partnering with Burger King who will be promoting Halo 3 with Survival Kits sold nationwide for 10 weeks during Sept and Oct
  • On King Size upgrades, consumers will receive their food and drink in Halo 3-themed packaging.
  • Additional support include sweepstakes, drive thru POP, and other activities

That's in addition to the other branded materials and products already coming to the market, like the Halo 3 Limited Edition Xbox 360 controllers, the Halo 3 Limited Edition Xbox 360 console, Halo 3 Limited Edition wireless headset and Halo 3 Xbox Live subscription cards. So, as a Halo fan, what do you think? Is this a good thing, seeing the Halo brand spread so far and wide? Or has it become overkill with Master Chief car commercials and happy meals?

More at Xbox Family (Thanks HBO)

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